Digital Marketing Blog

This year, Black Friday and Cyber Monday (BFCM) will look a little different. With shops across the world most likely still engaging in social distancing, the massive hoards of people fighting over physical products are…

Every website or online store wants to increase traffic. From sophisticated SEO strategies to carefully curated content and clever advertising, a store can go a long way to getting people into its virtual door –…

Social media is by far the most influential and important virtual space to date. Not only is it used for personal social networking (as the name suggests) but it is also the number one platform…

Dropshipping, or order fulfillment eCommerce, is an online store that doesn’t need any stock to operate and sell to customers. Instead, the eCommerce store sells the products, then passes on the sales to the respective…

Covid themed reasons aside, the world of online marketing is still cruising full speed ahead. With many businesses turning to online sales to cover their losses in the lockdown, brands need to maintain relationships with…

Google Ads is a behemoth of a platform, managing and organising trillions of adverts every second. It’s versatile but also competitive, with rankings of keywords and prices of targeted advertising changing by the second.  When…

New eCommerce websites are being built and deployed online every day, but many fall flat in the water within months. Entering into this competitive field, with rival businesses a click away, etailers and website owners…

An integral part to any website development, whether its a highly-functional eCommerce website or a simple service advertising platform, is ensuring it is responsive and functional in the smartphone era. From dedicated SEO management to…

WordPress is a useful tool all round. It has countless functions for owners of websites of all shapes and sizes and can be easily manipulated to suit your needs. From eCommerce to service perversion to…

WooCommerce is a flexible, open-source eCommerce solution built on WordPress that allows people to sell their products in a safe and secure way without having to pay thousands for a custom built eCommerce website.  …