Digital Marketing Blog

Due to the ever-growing nature of digital marketing and the change in our consumer habits, it’s now more important than ever that businesses review, evaluate, and adjust their marketing strategies to not only meet the…

The idea of expanding your North East UK eCommerce business to cater to international shoppers can be undoubtedly tempting for any business. With global eCommerce sales expected to reach well over $6.5 Billion by 2023,…

  Across the globe, there is one great power that binds us all together and that is technology – with just under half of the world’s population owning a smartphone.    In light of…

If you have signed up to emails from the development side of Facebook, you may have seen an email in your inbox that read “Facebook Analytics is going away soon”.  This quiet email announcement…

Throughout the COVID-19 pandemic, the UK’s high street has continued to suffer thanks to the never-ending lockdown measures, and alongside trade disputes and brexit, the UK is heading towards its first recession since 2009.  …

Announced back in May 2020, Google is gearing up to implement a new algorithm update this year with Core Web Vitals, focusing on changing how the search engine interprets and represents a website’s page loading…

Like many marketing practices, SEO is never a one-off task and must be maintained, adjusted, and revised on a regular (and often seasonal) basis to ensure that your web pages stay at the peak of…

When it comes to analytics, many can get a little lost in the maze of different platforms, metrics and access points available to the user. The endless list of views and visitors can easily become…

The 23rd of March 2020 marked the official day that changed the UK as a nation as the globe became inundated by the swarming effects of the Coronavirus pandemic. In good spirits, we were encouraged…

With Easter just around the corner, and another year caught up in a lockdown situation, the world of eCommerce is expected to see another seasonal boom due to the massive increase in online sales.  …